Google continuously updates its algorithm to improve search results and eliminate low-quality content. With the latest update, many websites relying on article submissions for SEO have noticed changes in their rankings. If you still want to use article submission as an effective SEO strategy, you need to adapt to these updates.
In this blog, we’ll discuss the best article submission strategies that work after Google’s latest update and help you improve your rankings while staying compliant with SEO best practices.
Why Article Submission Still Matters in SEO
Article submission helps with:
✔ Building high-quality backlinks to boost your site’s authority.
✔ Increasing brand visibility across multiple platforms.
✔ Driving referral traffic from relevant niche websites.
✔ Establishing industry expertise with valuable content.
However, with Google’s updates, low-quality article submissions no longer work. You need to follow the right strategies to avoid penalties and maximize SEO benefits.
Best Article Submission Strategies After Google’s Update
1. Focus on High-Quality Article Submission Sites
Google has become stricter with low-quality content farms. Submitting articles to spammy sites can harm your SEO rather than improve it.
🔹 Use only authoritative and relevant article directories.
🔹 Submit content to sites that have high domain authority (DA) and real traffic.
🔹 Avoid platforms with excessive ads, low editorial standards, and thin content.
👉 Check out the best article submission sites here:
🔗 SEO Shades – Article Submission Sites List
2. Write Unique and Valuable Content
Google penalizes duplicate and low-value content. To rank well:
✔ Write original and well-researched articles.
✔ Solve a real problem or provide valuable insights.
✔ Use engaging formatting (bullet points, subheadings, images).
✔ Add relevant outbound links to authority sources.
🚫 Avoid spinning content or submitting the same article to multiple sites.
3. Use Proper On-Page SEO in Submissions
Optimizing your article properly improves its search visibility. Follow these SEO techniques:
🔹 Use relevant keywords naturally in the title, headings, and content.
🔹 Write an engaging meta description to improve click-through rate (CTR).
🔹 Add internal and external links to make your content more valuable.
🔹 Use optimized images with alt text.
4. Submit to Niche-Specific Websites
Instead of submitting articles to generic directories, focus on industry-specific sites.
✔ If you’re in SEO, submit articles to SEO blogs & digital marketing sites.
✔ If you’re in healthcare, target medical and health blogs.
🔹 Google gives more SEO value to links from relevant and authoritative websites.
5. Leverage Guest Posting Instead of Low-Quality Submissions
Instead of mass article submissions, focus on guest posting on reputable sites.
✔ Guest posting gives better link value than traditional article directories.
✔ It helps you build relationships with industry experts.
✔ Most guest posts allow you to add contextual backlinks, which are more valuable than directory links.
🚀 Pro Tip: Look for high-DA blogs that accept guest posts in your niche.
6. Promote Your Submitted Articles for Extra Traffic
After submitting your article, don’t just leave it there. Promote it to get more engagement and visibility.
✔ Share on social media platforms like LinkedIn, Twitter, and Facebook.
✔ Use Quora and Reddit to link back to your article.
✔ Repurpose content into infographics, short videos, or slideshows.
🔹 The more engagement your article gets, the better it ranks!
Common Mistakes to Avoid in Article Submission
🚫 Submitting spun or duplicate content – Google penalizes duplicate content.
🚫 Overusing exact-match anchor texts – Use a natural mix of branded and generic keywords.
🚫 Ignoring site authority – Avoid submitting to low-quality article directories.
🚫 Not following submission guidelines – Every site has its own rules. Follow them properly.
Final Thoughts
Article submission is still an effective SEO strategy, but only when done correctly. After Google’s latest update, focus on quality over quantity. Use high-authority websites, write valuable content, and follow SEO best practices to get the best results.
📌 Looking for the best article submission sites?
👉 Check out SEO Shades’ updated list:
🔗 Article Submission Sites List
