How Social Media and Book Tok Influence Today’s Book Sales
There was a time when book marketing was done through word of mouth, newspaper reviews, bookstore displays, author tours, and…
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Metadata & Marketing: The Power of Data-Driven Publishing in 2025
Data—let’s start with that. You can do things with data that take you from rags to riches in marketing. Data…
Building Your Author Platform: From Email Lists to Instagram Reels
As I sat there wondering what to write next, a notification popped up on my phone—it was Maya. We’ve been…